Pixels + Print: Using Print Media to Stand Out
As the number of channels continues to rise – and it will – the need to embrace multi-channel marketing will become not only a good idea, but a critical one.
Working with Brandywine to create a new online presence and brand has been an enjoyable experience. We have been able to introduce them to the Drupal CMS and allow them to update content with ease.
Amy Siano
President + Executive Creative Director
4x3 worked closely with Brandywine Drumlabels to create a fully responsive website for their sub-brand, Brandywine Primelabels.
Thoughtful Design and Custom Drupal CMS
Brandywine Primelabels provides their clients to print beautiful and vibrant labels from a full assortment of printers. To reflect this, 4x3 created a design that was colorful and bold by utilizing a wide spectrum of colors. With thoughtful navigation and color-coding, the website is organized and user-friendly.
The website also implements a custom Drupal content management system, which allows Brandywine Primelabels to directly update their products and services through a browser at any location.
Brandywine's Comprehensive Branding
4x3 also created a new brand identity for Brandywine Primelabels, and a new brand identity for Brandywine Drumlabels. In the end, 4x3 created complementary brands for Drum and Prime offering a comprehensive branding strategy. 4x3 helped ensure a clear message, high profile and wide reach for Brandywine Drumlabels' and Brandywine Primelabels' products and services.
Website Design and Development
4x3 was also contracted to create a website design for Brandywine Primelabels and a re-design for Brandywine Drumlabels website.
4x3 manages Brandywine's websites, social media, digital content and SEO as well as overall branding and marketing.
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Pixels + Print: Exploring Multi-Channel Marketing
In June of 2018, 4x3 and 321 Creative combined their expertise to create a diverse marketing / communications company. Adding to 4x3's prowess in the digital realm, 321 Creative brings top-notch design to the world of all-things-print — collateral, packaging, trade show graphics, direct mail, and more.